iPhone Tariff Cuts
Good news, hipsters iPhone owners! O2 has just announced that they will be reducing the monthly tariffs on the iPhone. This move is largely due to less sales than anticipated; while 200,000 iPhones have been activated, this number falls 10,000 short of what Apple and O2 wanted.
Customers on the £55/month plan will see a £10 price drop on their monthly bill while those on the £35/month will get three times as many minutes and double the text messages that they had before.
This is good news for anyone who already bought an iPhone, as well as those who are planning on getting one soon. I love the iPhone and I want one rather badly. I think it’s a brilliantly designed piece with a great deal of potential. I’m not buying one just yet.
Sales of the iPhone will improve with these price cuts. Sales will improve more when the 3G version is released soon. But if Apple really wants to send sales skyrocketing they’ll ditch this locked in contract with 02.
related articles
- The New iPhone (June 9th, 2008)
- Will Apple Ditch Carrier Exclusivity For The iPhone? (February 4th, 2008)
















January 31st, 2008 at 12:38 am
Iphones are everywhere here in the US. I guess it’s time for it to go worldwide now. I’m surprised apple has not made something marketed to the child demographic yet.
January 31st, 2008 at 10:02 pm
iphone tariff reduced thats really good news for lots of people but it always gives u a feeling of a music instrument rather than a phone.
February 4th, 2008 at 12:40 pm
[…] they will have to. I certainly hope they will and that they will do so soon. As I’ve said before, the locked in contract with O2 is honestly the thing that’s keeping me from getting […]
February 8th, 2008 at 2:36 am
The iphone still hasnt been released in Australia. I’m sure when it does, we’ll be paying more for it than the rest of the world
March 10th, 2008 at 3:28 am
I think that apple market is only in U.S. they try to cover the whole world by launching in India and many asian countries.
June 25th, 2008 at 2:27 am
Can’t wait to get a hold of this iphone aswell, I wonder if it will be available in Asia soon?
June 25th, 2008 at 2:29 am
I just got a hold of one in Thailand! I love it!
June 27th, 2008 at 9:21 am
I’m pretty excited about its release. I thought the price for the first generation iPhone was a bit too much. Now that you can get it free on a tariff changes everything. I especially like that using MobileMe, I’ll be able to push emails and photos around really easily. Roll on July 11th.